become-aws-partner

How to Become an AWS Partner in 2025

What does it mean to become an AWS Partner?

An AWS Partner is a company or organization that is officially recognized by Amazon Web Services for offering products, services, or expertise built on or integrated with AWS. These partners are part of the AWS Partner Network (APN) and can include:

Consulting partners: Help customers migrate, build, or manage workloads on AWS

Technology partners: Offer software solutions that run on or integrate with AWS

Training partners: Provide AWS-authorized training to individuals and organizations

Becoming an AWS Partner gives businesses access to special tools, training, support, and co-marketing opportunities from AWS. As an official partner, you can earn recognition, grow revenue, and collaborate directly with AWS teams.

How to become an AWS Partner

Step 1. Meet basic eligibility requirements

It’s important that you meet the following eligibility criteria before registering:

  • Have a registered business and official website

  • Have a team with foundational AWS knowledge

  • A company email address

  • An AWS account with admin access

If you’re missing any of the above, you can simply fix that and then move to the next step.

Step 2. Register on AWS Partner Central

Go to https://partners.amazonaws.com and sign in using your AWS account. Once done, click on “Join the APN” and fill in your company name, website, size, and AWS use case. Then submit the form to create your Partner Central profile. 

Once accepted, you’ll get access to the Partner Central dashboard.

Step 3. Choose your AWS Partner Path

Once you’re inside the AWS Partner Central, choose the path that fits your business model. It could be one of the following:

  • Services Path – for IT services, cloud consulting, MSPs

  • Software Path – for building and selling SaaS or hosted apps

  • Training Path – for companies offering technical education

  • Distribution Path – for those selling AWS at scale

Each path has milestones for technical validation and partner advancement.

Step 4. Complete the required onboarding steps

Each path requires some onboarding tasks. Simply follow the instructions and complete them specific to your path. These may include:

  • Earning AWS certifications (Cloud Practitioner, Architect, Developer, etc.)

  • Completing AWS Partner training modules

  • Uploading customer references or case studies

  • Publishing solutions or service offerings

Once you’ve done this, you can advance through the partner tiers. Here are the 4 tiers they have: 

  • Registered – Basic access after joining the APN

  • Select – Earned after completing certifications and business validation

  • Advanced – Requires higher revenue, customer success, and certifications

  • Premier – Top tier; requires global reach and significant AWS impact

Each tier offers more visibility, marketing support, co-selling, and credits.

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